WORK WITH NUWAYS MD

Med spa consulting that turns interest into booked, profitable treatments

We help practice owners launch a new device or service, fix the path from inquiry to attended consultation, and lead marketing that has to pay for itself. Every engagement ends with what to fix first, who owns it and how you will know it worked.

Informed by Darryl H.’s 9+ years in med spas, including 7+ years co-owning and managing a practice.

Med spa consulting engagements and starting prices

Each engagement is defined by what we deliver, not by the hour.

DEFINED PROJECT · 3 TO 4 WEEKS

Device or service launch plan

From $3,500

For a new or underused device or service. We build the business case and the path from first inquiry to attended consultation, for one service at one location.

  1. Package pricing sheetPrices and packages built from your direct costs and provider time.
  2. 90-day launch calendarWhat happens each week and who owns it.
  3. Landing-page briefThe page your designer or agency builds from.
  4. Booking and follow-up scriptsFor calls, texts and consultation follow-up.
  5. Weekly scorecardInquiries, booked and attended consultations, and treatments sold.

One revision round is included. Building the pages or systems is quoted separately.

MONTHLY · THREE-MONTH MINIMUM

Fractional CMO

From $3,000 a month

For an established practice that needs senior marketing direction across its staff, agency and systems. Choose the level of involvement.

  1. Advisory, from $3,000 a monthWe review your numbers each month, set the priorities with you and weigh in on decisions between meetings. Your team carries out the work.
  2. Leadership, from $5,500 a monthWe lead the agreed plan in weekly working sessions, coordinate your staff, agency and vendors, and give every task an owner.
  3. The first 30 daysAn audit of how inquiries become booked and attended consultations, and a written 90-day roadmap.
  4. Every monthA review of inquiries, bookings, attendance and revenue against the roadmap.

Not sure which fits? Start with a practice priority review.

$950, one time. We review your offer, booking path and recent numbers before we meet, then spend 90 minutes on one priority. You get a written plan: what to fix first, who owns it and what to measure, plus one follow-up question by email. The fee is credited toward a related launch plan started within 30 days.

Starting prices. We take on a limited number of engagements so each one gets senior attention, and we confirm the scope and fee in writing before any work begins.

What a launch plan looks like

A fictional example: a practice adding RF microneedling. Your plan is built from your own costs, demand and team.

WEEK 1

Price it and prepare the team

Approve the package sheet, train the front desk on the new script and record the scorecard baseline.

WEEK 2

Tell existing patients first

Email past skin patients, text those who opted in, add in-clinic signage and publish the landing page with a consultation waitlist.

WEEK 3

Open consultations

Book consultations from the waitlist and answer every new inquiry the same day.

WEEK 4

Review the scorecard

Compare inquiries, replies, booked and attended consultations, and treatments sold against the plan, then adjust the next four weeks.

More leads only help when the rest of the process works.

A campaign can bring inquiries while slow replies, unclear pricing or a hard booking step stop them from becoming appointments. A full calendar can still leave weak margins if packages, supplies and provider time were never priced in.

That is why our med spa consulting works on the connections: the offer, the price, the first reply, the consultation and the follow-up. Your clinical providers decide treatment suitability and clinical plans. Marketing explains the value of that care without promising a result.

Every engagement ends in something your team can use: agreed priorities, an action plan, an owner for each task and the measures for deciding what to continue, change or stop. See how we approach med spa leads that are not booking and pricing services around their full costs.

FOUNDER EXPERIENCE

Darryl H.

9+ years in the med spa industry, including 7+ years co-owning and managing a practice.

That experience includes equipment purchases, treatment pricing, memberships, marketing, staffing and the systems that connect inquiries to appointments. It also includes helping other offices at different stages of growth.

INDUSTRY RECOGNITION

  • InMode Morpheus8 Top Provider 2023 badge
    InMode Morpheus8 Top Provider

    Awarded in 2023 to the practice Darryl co-owned.

Built around operating decisions

In Darryl’s experience, buying a device and building demand for its treatments are separate challenges. The offer, consultation process, financing options and follow-up all affect whether interest becomes a workable service line.

The EmpowerRF ownership guide explores those lessons, including uneven demand and underused capabilities. More about the founder’s experience ⁠→

Is it a good fit?

Consulting works best when the priority is clear and someone can act on the plan.

A GOOD FIT

What you bring

  1. One clear priorityA service to launch, a booking problem or a growth goal to start with.
  2. An owner who decidesSomeone who can approve prices, offers and spending.
  3. People to implementStaff, an agency or vendors who carry out the plan.
  4. Numbers you can shareRecent inquiries, bookings and revenue, even if they are rough.

NOT THE RIGHT FIT

What we do not do

  1. Guarantee resultsWe do not guarantee revenue, lead volume, patient outcomes or equipment payback.
  2. Make clinical decisionsTreatment suitability, clinical plans and training stay with qualified professionals.
  3. Work outside the scopeAd spend, software, creative production and implementation are agreed and priced separately.

START WITH YOUR BUSINESS PRIORITY

Tell us what you want to improve.

Include your practice or planned business, website if available, the priority you want help with, your timing and who would implement the plan. A short summary is enough. Leave out patient information and confidential contracts.

No fee to submit an inquiry. Using our free tools or saving a plan does not request consulting.

What happens next

  1. We read every request.We consider the project, fit and our capacity.
  2. We confirm scope and fee first.If our paid consulting fits, we explain the proposed work and responsibilities before anything begins.
  3. You decide whether to proceed.Nothing is charged unless you agree. A request does not authorize sharing your information with a vendor.

Before you get in touch

How much does med spa consulting cost?

A practice priority review is $950. Launch plans start at $3,500. Fractional CMO work starts at $3,000 a month for advisory and $5,500 a month for leadership, with a three-month minimum. The review fee is credited toward a related launch plan started within 30 days. Implementation is quoted separately, and we confirm every fee in writing before work begins. Submitting an inquiry does not commit you to paid work.

What is the difference between advisory and leadership?

Advisory supports your decisions: we review the numbers, set priorities with you and weigh in between meetings, while your team does the work. Leadership means we lead the plan: weekly working sessions, coordination with your staff, agency and vendors, and an owner for every task.

How soon will we see results?

A launch plan is delivered in three to four weeks. Once the launch starts, the weekly scorecard shows early signals such as reply times, booked consultations and attendance. Revenue takes longer and depends on demand and follow-through, so we do not promise a timeline or a result.

Can we keep our existing marketing agency or software?

Yes. A consulting scope can include coordinating with your existing staff and vendors. We first establish what each person or system is responsible for and where the process needs to improve.

Do you review equipment quotes or negotiate purchases?

Not one on one. Our free equipment quote comparison and ROI calculator cover that decision. If you have already bought a device, a launch plan builds the service around it.

Can I use NuWays MD without buying consulting?

Yes. Our business guides and planning tools and worksheets are free to use. A free account saves supported plans privately in My workspace. Paid consulting is optional.